In a world marked by uncertainty, change is inevitable and challenging to manage. Organisations need adaptable managers who can initiate and support transformation efforts.

BFM’s second flagship course, the Emerging Leaders Programme (ELP) (formerly Gen Y Leadership Programme, GYP) is designed to equip new managers with the mindset and tools to enhance their self-awareness, build stronger teams, and increase their leadership effectiveness.

This five-day programme links strategy and innovation, followed by a deep dive into human-centred design methodology and leadership. You will get an opportunity to do an assessment to identify your strengths and blind spots as a manager and learn how to lead yourself and your team more effectively. 

Participants are typically new managers and may be interviewed prior to enrolment.

A certificate of participation is awarded for completing the programme. 

Programme Goals

  • Prepare new managers to lead teams
  • Develop a generation of visionary leaders
  • Equip managers to lead change and innovation

Learning Outcomes

  • Lead human-centred design process
  • Manage self and others
  • Coach team for high performance

What you can expect

  • Presentation, activities and project work
  • Talks by career and human resource experts
  • Reflection on professional goals

Who is right

  • Staff in their first managerial position
  • Staff transitioning to managerial positions
  • Staff in the strategy, product/service development or CEO's office


Innovation, 11 - 12 September

As industries are disrupted by digital players, it is critical that managers understand the language of innovation. You will learn about the connection between strategy and innovation, and through human-centred design methodology, you can expect to gain a deeper understanding of your customers to pursue new areas of growth. 

Leadership, 13 - 15 September

This module aims to help you sharpen your skills as a confident leader by increasing your self-awareness as a manager and equipping you to lead others effectively. You will explore different leadership skills and values, how to use your time as a manager, and how to hold yourself and others accountable. You will also cover the foundation of coaching and managing conflict.

Entrepreneurial Leadership, 15 September 

You will get an inside perspective from the founder of BFM Media on building an entrepreneurial organisation. Built on an egalitarian culture and a mission to “build first-world Malaysians”, BFM encourages its employees of all ages to have purpose and to experiment with new ideas.



Christoffer Erichsen, CEO, Human Inc

Erichsen has over 20 years of experience in the fields of innovation, learning and change. He has led and delivered large change management and innovation projects in Europe and Southeast Asia. He advises the UN on innovation, works with business leaders, and mentors startups. He has also been involved in supporting urban innovation in the Middle East and is collaborating with The Danish Design Centre.

Cheryl Wong, Certified Professional Coach, Innovative Formula

Wong has over 20 years of corporate human resource experience, having worked at Accenture as a consultant and at the British American Tobacco Group. Leveraging her rich professional experience, she gives participants practical, commercial insights which help them deliver results. She holds an honours degree in economics from University of Malaya, and an MBA from Heriot-Watt University. She is also a Certified Coach/Mentor, BarOn EQi Assessor and Professional Trainer.

Kitty Foo, Certified Professional Coach, Innovative Formula

Foo has over 20 years of multinational corporate experience in the fields of management, marketing and training, and brings with her a passion to build the skills of the people she works with. She graduated with a Bachelor of Public Administration (first class honours) at Universiti Utara Malaysia, and is a gold medal recipient for the class of 1992. Foo is also an ACC Certified Coach/Mentor, BarOn EQi Assessor and Professional Trainer.



“This programme is very relevant at this stage of my career. There were lots of interesting concepts, stories and topics covered - all very interesting.” Amruta Vivek Patkar, Manager, The Boston Consulting Group (GYP ’16)

“The programme was very relatable and relevant to me, and the faculty gave good examples in illustrating their points.” Cheah Lie Yee, Manager, GoGet (GYP ’16)

“I like the practical focus, examples, and engaging speakers with good experiences to share. The modules are well focused on new managers. I learned about coaching, leading self and flexible thinking strategy.” Dexter Foong, Manager, Rampai Niaga (GYP ’16)

“I like the networking, and getting to know the faculty and participants. It was a very positive environment on top of very good content.” Megat Armand Yazid Jeffrey Adzman, Manager, PLM Solutions (GYP ’16)

“The faculty was insightful, clear on delivery and supportive in guiding discussions.” Muhammad Ezanie Noorazman, Associate, Khazanah Nasional (GYP ’16)

“The leadership faculty constantly reinforce their material with quizzes and games. They were very experienced, knowledgeable and friendly, and provided a comfortable environment to talk about important and personal topics.” Johari Imran Lok, Director, Rasa Perpaduan (GYP ’16)

Full Price (inclusive GST)

RM 8480.00

Early Bird Price (inclusive GST)

RM 6360.00

Early Bird Deadline

30 June 2017 (Friday)

Registration Deadline

31 July 2017 (Monday)

The deadline for this registration has passed.

Need more info? Contact